We are [parent] problem solvers
Frida is home to people who really care and totally understand that sometimes we can all use a little help. We work together to make tackling the not so glamorous aspects of parenting a little bit easier – from pregnancy pains in the bump to potty training troubles (and pretty much everything in between).
Born in Sweden, raised in America
Great things come from Sweden, including our flagship fussbuster, NoseFrida. Invented by a Swedish pediatric ear, nose, and throat doctor, NoseFrida is now helping parents across America provide smart, safe and hygienic snot-free relief to their stuffed up little ones.
Meet Chelsea.
Our CEO, Chief Fussbuster and baby guru all wrapped in one. Snotty noses. Diaper duty. She’s been there before. As a mom of four, Chelsea knows the struggles of motherhood firsthand, which is why she spends almost every waking minute thinking of ways to make parenthood a little bit easier.
BE PREPARED FOR THE RAW REALITIES OF MOTHERHOOD.